Regular hours: Open Weds–Sun, 9 am–4 pm • Free Thurs nights, 4 pm–8 pm • Get museum tickets

Regular hours: Open Weds–Sun, 9 am–4 pm • Free Thurs nights, 4 pm–8 pm • Get museum tickets

Visit the Museum 608.256.6445 Find Us

Why celebrate 13 Days of Halloween at a Children’s Museum?

2019_13DaysHalloween_FBAd_1200x628 (1)

Posted in 2019

What’s with all of this Halloween stuff?

Halloween is a popular holiday, but its significance for children goes beyond the sugar buzz. Halloween touches directly on two concepts that are particularly important for healthy growth and development: confronting fear and playing pretend.

When a costume is more than just a costume

Playing pretend is more than just fun and games — it is absolutely critical to children’s development. From mimicking the adults around them to creating elaborate stories, children are hard-wired to play pretend.

Pretending to be someone else reinforces the critical lesson that there are other people in the world with different perspectives, different ways of acting, and different lives than the child’s own. Children have to learn to “put themselves in another’s shoes.” Playing pretend helps develop a child’s empathy, which is crucial for every aspect of social interaction.

Imaginary play also lets a child try on different personas and learn more about themselves in the process. Different costumes open up varying avenues for self-exploration. Pretending to be a grown-up lets children try on careers and identities as a rehearsal for what they can do in later life. And, as every parent knows, testing limits is an inescapable part of child development; pretending to be a “bad guy” lets children play with societal rules in a way that won’t get them into real trouble. Or pretending to be an animal or an object like a truck opens up a whole world of potential behavior that isn’t part of daily life; parrots are flashy and loud, monkeys are silly and active, dinosaurs are intimidating. When children pretend to be different characters they can “test drive” aspects of their own personality and persona. What would it be like if I were braver? Sillier? More outgoing? Quieter? Becoming a different character, both through practice and contrast, helps children develop their own sense of self, and who they are in the world.

Risky Business

Halloween isn’t just about playing dress-up, it’s often spooky and scary. For children, this provides a perfect opportunity for a critical developmental process: assessing risk. As adults, we are so used to assessing risk that we hardly notice it. Children have to learn what parts of their world they are right to be scared of, and which fears they can work to overcome. The same child might run screaming from the vacuum cleaner but think nothing of climbing perilously up a bookshelf. Kids learn through playing, so giving them the opportunity to assess risk and overcome their fears in play is critical to their growth and development.

At Madison Children’s Museum, many of our exhibits are deliberately built to give children the feeling of doing something that seems a little risky, like crossing the bridge in the Wildernest, which wobbles when you walk on it. The first time they encounter that situation they might be too scared to even attempt it, and that’s okay. They can watch and see other children crossing the bridge safely. Then they may cross slowly, putting their feet down carefully and holding onto the side. Eventually, they realize that they’re okay and start crossing quickly, even enjoying the wobbly sensation. Sometimes this process happens over the course of a few minutes, sometimes it takes many repeat visits. But the end result is that children learn they can overcome a situation that once intimidated them and learn from that experience.

Halloween provides a wonderful opportunity for that same kind of “risky” play. Goofy looking bats and silly spiders can spook kids just the right amount, letting them experience something a little unnerving and teaching them that they don’t have to be controlled by their fears. An astronaut couldn’t get to the space station if they never learned how to conquer their fear of heights. A great surgeon couldn’t save lives if they never learned to get over their “icky” reaction to seeing blood or body parts. When a child comes to one of our science events and sees a real brain, brought by the UW Neuroscience Training Program, they get more than a chance to learn about the human body: when they put on a glove and hold that brain themselves, they learn that they don’t have to be ruled by their initial aversions.  Fear is an essential human emotion, but learning to accept it and even play with it will help children better navigate their world.

Halloween is about sugar, and superheroes, and jack-o-lanterns of course. But, especially here at Madison Children’s Museum, it’s also about growing and learning through play.


All about 13 Days of Halloween 2019 at Madison Children’s Museum:

The museum is decorated for Halloween and kids are encouraged to wear their costumes to the museum when they visit. On a daily basis, our staff introduce Halloween themes into our regular education programs.

We also host special events with Halloween themes:

  • Beakers & Broomsticks, Saturday, October 19, 10 a.m.–3 p.m., We evoke stories of spooky labs and mad scientists to make STEM fields and science experiments accessible for kids of all ages. Be sure to stay for the Mad Science Halloween Spooktacular at 2 p.m.
  • Downtown Madison Family Halloween, Wednesday, October 23, 3–6 p.m., The museum stays open late and joins in the fun as downtown businesses open their doors to trick-or-treaters. We’ll be giving out non-food (teal pumpkin safe) treats to trick-or-treaters. Free admission to the community concourse.
  • Glow Zone, Tuesday–Friday, October 22–25, As a special weekday treat we’re turning our Celebrations Room into a blacklight room, with art projects that will literally glow!
  • NEW! Friday Boo-Nanza, Friday, October 25, 11 a.m.–5 p.m. Madison and Verona districts are closed, so instead of a school day, make it a ghoul day! We’ll have special activities for school-age kids including Halloween crafts and Braaains! with the UW Neuroscience Training Program.
  • Member Monster Mash, Friday, October 25, 6–8 p.m.  A costume party just for museum members (tickets required).
  • Ken Lonnquist Halloween Concert, Saturday, Oct. 26, 11–11:30 a.m. A Halloween concert by one of our favorite children’s performers.
  • Baby’s First Halloween, Thursday, October 31, 9 a.m.–12 p.m. Halloween-themed fun just for those birth to 3 years old, including a family photo booth. Please note that due to the popularity of this event, we’re opening the museum a half-hour early at 9 a.m. (Hey, the babies have all been up since 5 a.m. anyway, why make you wait to come in and show off their adorable costumes?)

Visit our website for more details and join us this October 19–31!

© 2025 Madison Children's Museum | Privacy Policy
Madison Children's Museum